Over a decade later, what I had figured out myself after struggling in network marketing, was not just to learn how to identify the best people to recruit, but also how to find and target the people who would be most excited, positive and open to looking at an opportunity by leveraging the internet!
Yet, the majority of the network marketing industry continues to peddle the myth that "everyone is your prospect", which is why if you are new to network marketing or have continued to fail in the industry, you'll never be able to recruit yourself into financial freedom.
It's not recruiting which will create wealth for you. It's how you recruit, who you recruit and what you teach those new recruits!
Today, there is a small group of elite network marketing professionals who have gone online to do lead generation, sales and recruiting and for GOOD reason!
When I discovered that Google (and today Facebook) are willing to TELL YOU, who would most likely be open to your product or opportunity, the game completely changed for me.
What Kosta discovered on how to build offline back in the day, I discovered online - ON STEROIDS - without ever having to leave my home, which put me at a distinct advantage over all other networkers and even competitors on the product level.